Writer, producer and marketing strategy consultant in the field of new media, with a rich background in the digital marketing and advertising world, for the Israeli and international markets. Currently, specializes in product launch and community management in the games industry.
Over eight years of experience in digital media for small and medium businesses (SMBs): web development (mainly using WordPress), web design, social media, search engine optimization, search marketing (PPC, Google and Facebook ad networks) and media production (content writing, audio, and video production).
Volunteered for a number of gaming-related organizations to create awesome events, and developed a brand for gaming and geek-related media: Icel.me. Worked on the Hebrew adaptations for popular tabletop roleplaying games including Dungeon World, Little Wizards and Masks: a New Generation.